Eyal Lifshitz
Founder & CEO Bluevine
Eyal Lifshitz is the Co-founder and CEO of Bluevine, the banking platform that serves as the financial operating system for startups and small businesses. Through a single account, companies can earn more, save more, borrow, and manage their money whenever and wherever they do business - without ever stepping into a branch. Accessible through one dashboard, its product suite integrates high-yield business checking, accounts payable, debit and credit cards, loans, and lines of credit. Since 2013, Bluevine has served over 500,000 customers, delivered over $14 billion in loans, and is currently trusted with over $1 billion in managed customer deposits.
2025 AGENDA Sessions
Panel: Creating Value & Driving Loyalty in Small Business Banking & Finance
SMBs require integrated financial solutions that not only support their growth but foster loyalty and create lasting value. As fintech merges with traditional finance, new opportunities arise for financial institutions to enhance SMB experiences and build meaningful, long-term relationships. This panel will delve into how banking and fintech providers can elevate their offerings to deliver Value-as-a-Service for SMBs. We’ll explore innovative financial solutions that address the unique challenges of small businesses, from efficient financial management to enriched customer interactions. Our experts will discuss how emerging technologies, like API integrations and AI-driven personalization, are helping financial services evolve from transactional support to transformative partnerships. Join us to discover how you can redefine your financial products to drive loyalty and growth, optimize solutions for evolving SMB needs, and create compelling, value-driven customer journeys that ensure SMBs thrive in an increasingly competitive market.
Wednesday 12 March 09:15 - 09:55 Bellini 2001A - 2101B
Building Financial Services to Endure
SMBs require integrated financial solutions that not only support their growth but foster loyalty and create lasting value. As fintech merges with traditional finance, new opportunities arise for financial institutions to enhance SMB experiences and build meaningful, long-term relationships. This panel will delve into how banking and fintech providers can elevate their offerings to deliver Value-as-a-Service for SMBs. We’ll explore innovative financial solutions that address the unique challenges of small businesses, from efficient financial management to enriched customer interactions. Our experts will discuss how emerging technologies, like API integrations and AI-driven personalization, are helping financial services evolve from transactional support to transformative partnerships. Join us to discover how you can redefine your financial products to drive loyalty and growth, optimize solutions for evolving SMB needs, and create compelling, value-driven customer journeys that ensure SMBs thrive in an increasingly competitive market.
Bellini 2001A - 2101B US/Pacific
