James Moughon
VP, Digital Products Praxent
James is a visionary leader in digital transformation at Praxent®, a boutique financial technologyconsulting and engineering firm that helps companies modernize their technology faster, overcome thecomplexity of building market-leading digital experiences, and future-proof core systems. With over 17years of experience in digital products and a focus on AI process improvement, he is dedicated torevolutionizing the way financial services organizations engage their customers by creating seamless,intuitive digital experiences.
At Praxent, James leads the digital transformation practice—driving strategy and execution thattransforms business objectives into market-leading products. He tackles challenges such as inconsistentaesthetics, complex user flows, and outdated frontend skillsets through innovative solutions that spanUX redesigns, design systems, full-stack engineering, fintech integrations, DevOps, AI & automation, andcloud solutions.
2025 AGENDA Sessions
Lunch & Learn: From PPP to Powerhouse: How NEWITY Became the #1 in SBA Loans Through Fintech Innovat
As fintechs and financial institutions compete to scale SMB lending, the ability to streamline digital loan origination, optimize underwriting, and integrate AI-driven automation is critical to accelerating growth. In this session, NEWITY will share how they used emerging technologies to move from pandemic-born PPP loans to the #1 in SBA loans in the country, handling over 10,000 loan applications per month. They will be joined by Praxent, the strategic fintech consulting experts behind the platform that fueled NEWITY’s rise. Through real-world insights, attendees will learn how NEWITY built a fully digital SMB loan application with an 85% conversion rate, increased underwriting efficiency by 67% through AI-powered decisioning, and reduced customer service tickets by 32% via an intuitive borrower portal. This session will explore how Praxent combined custom technology, thoughtful digital experiences, embedded integrations, and an agile approach so NEWITY could scale quickly while making the lending process seamless for borrowers. Join this session to learn practical strategies for improving digital lending workflows, strengthening underwriting, and positioning fintechs at the forefront of government-backed lending innovation.
Sponsored by Praxent
Wednesday 12 March 13:00 - 13:40 Veronese 2401A - 2501B
Sponsored Content
As fintechs and financial institutions compete to scale SMB lending, the ability to streamline digital loan origination, optimize underwriting, and integrate AI-driven automation is critical to accelerating growth. In this session, NEWITY will share how they used emerging technologies to move from pandemic-born PPP loans to the #1 in SBA loans in the country, handling over 10,000 loan applications per month. They will be joined by Praxent, the strategic fintech consulting experts behind the platform that fueled NEWITY’s rise. Through real-world insights, attendees will learn how NEWITY built a fully digital SMB loan application with an 85% conversion rate, increased underwriting efficiency by 67% through AI-powered decisioning, and reduced customer service tickets by 32% via an intuitive borrower portal. This session will explore how Praxent combined custom technology, thoughtful digital experiences, embedded integrations, and an agile approach so NEWITY could scale quickly while making the lending process seamless for borrowers. Join this session to learn practical strategies for improving digital lending workflows, strengthening underwriting, and positioning fintechs at the forefront of government-backed lending innovation.
Sponsored by Praxent
Veronese 2401A - 2501B US/Pacific
