Marc Baghadjian
Co-Founder & CEO Hypercard
An immigrant founder who patented and sold his first hardware business at 17. Launched a second company at 19, a social consumer app, Lolly. Marc raised $2.5m and built consumer products, driving hundreds of thousands of downloads, secured celebrity partnerships, with millions of videos watched every week, and more. Today, Marc has launched a new fintech venture with American Express raising over $15m from notable individuals like Sam Altman from OpenAI to pioneer a new type of credit card. Marc holds a Bachelor of Arts degree from Babson College.
2025 AGENDA Sessions
Panel: Building a Game-Changing Card Program That Drives Growth and Lasting Impact
In an increasingly competitive market, launching a successful card program requires more than just issuing plastic—it demands innovation, differentiation, and a deep understanding of customer needs. This panel brings together industry leaders who have successfully built and scaled modern card programs. They’ll share insights on what it takes to stand out, from product design and rewards structures to customer acquisition and loyalty strategies. Learn about the key considerations, potential pitfalls, and strategic decisions that can make or break a new card program. Whether you’re exploring your first launch or looking to enhance an existing offering, this discussion will provide valuable perspectives on building a program that drives engagement and long-term success.
Wednesday 12 March 08:30 - 09:10 Veronese 2401A - 2501B
Dominating Distribution
In an increasingly competitive market, launching a successful card program requires more than just issuing plastic—it demands innovation, differentiation, and a deep understanding of customer needs. This panel brings together industry leaders who have successfully built and scaled modern card programs. They’ll share insights on what it takes to stand out, from product design and rewards structures to customer acquisition and loyalty strategies. Learn about the key considerations, potential pitfalls, and strategic decisions that can make or break a new card program. Whether you’re exploring your first launch or looking to enhance an existing offering, this discussion will provide valuable perspectives on building a program that drives engagement and long-term success.
Veronese 2401A - 2501B US/Pacific
