Patricia Yun
Head, Digital Commerce TD Bank
Patricia Yun is Head, Digital Commerce at TD Bank where she leads product management and commercialization of leading e-commerce and digital payment solutions to small businesses, commercial and corporate clients. Over her 15 year career in financial services, she has held leadership roles in both the issuing and acquiring and value add products including loyalty and rewards. Patricia has driven significant bank, technology and merchant partnerships including launch of Costco credit cards and driven loyalty partnerships across different verticals including airline, gas and auto. She serves on the Women in Payments Global Community Council and is passionate about diversity and inclusion in the tech and payments industry. She has also been featured as Women in Tech in wifihifi and NYC Fintech Women.
2025 AGENDA Sessions
Panel: Using Connected Commerce to Unlock New Revenue Streams for Banks
Connected commerce is emerging as a transformative force for banks, offering new ways to generate revenue. In this session, we will explore how banks are leveraging connected commerce to create marketing channels for SMB and enterprise customers. By utilizing granular customer data, banks can surface hyper-tailored ads, generating revenue from attributable sales or traffic. This panel will demonstrate how connected commerce can serve as a future model, particularly as traditional revenue streams face pressure. Join this panel to learn strategies for integrating connected commerce into your business model and unlocking new revenue streams in a competitive financial landscape.
Monday 10 March 14:30 - 15:10 Bellini 2001A - 2101B
Dominating Distribution
Connected commerce is emerging as a transformative force for banks, offering new ways to generate revenue. In this session, we will explore how banks are leveraging connected commerce to create marketing channels for SMB and enterprise customers. By utilizing granular customer data, banks can surface hyper-tailored ads, generating revenue from attributable sales or traffic. This panel will demonstrate how connected commerce can serve as a future model, particularly as traditional revenue streams face pressure. Join this panel to learn strategies for integrating connected commerce into your business model and unlocking new revenue streams in a competitive financial landscape.
Bellini 2001A - 2101B US/Pacific